EFG Hermes، an EFG Holding Company and the leading investment bank in the Middle East and North Africa (MENA)، announced today that it concluded advisory on a EFG Hermes Successfully Concludes Advisory on the Demerger of Al Arafa for Investment and Consultancies S.A.E into Concrete Fashion Group for Commercial and Industrial Investments (Concrete) and Gtex for Commercial and Industrial Investments (Gtex).

In a bold strategic move، the recent demerger aimed to carve out the essence of style and industry prowess، housed within Concrete، from the array of strategic investments held by Gtex. This pivotal decision was fueled by a collective vision to sharpen management focus on every facet of the business، empowering both entities to soar to new heights of performance. By fostering specialized management attuned to the distinctive requirements of each entity، the stage is set for a future brimming with innovation and success. Moving forward، each of the two entities will maintain its distinctive and focused management approach، allowing them to pursue separate paths of growth within their respective industries. This strategy aims to maximize shareholder value by capitalizing on the unique dynamics and aspirations of each entity's growth trajectory.

Maged El Ayouti، Co-Head of Investment Banking at EFG Hermes، commented، "We are proud to have played a key role in guiding the strategic demerger of Al Arafa for Investment and Consultancies S.A.E. This transformative decision sets the stage for Concrete and Gtex to focus on their core businesses، igniting operational excellence and unlocking unparalleled shareholder value." 

Dr. Alaa Arafa، Vice Chairman and CEO of Concrete and Gtex، said “We have been working along the impressive team of EFG Hermes to make this happen and we are always proud of our partnership with them – the detailed process and the time frame for execution reflect the commitment of EFG Hermes to deliver a state-of-the-art international investment banking service.”

The transaction is the latest in a series of strategic transactions EFG Hermes’ investment banking division has completed. Most recently the firm successfully concluded advisory on Parkin’s IPO on the DFM، Cenomi Retail’s Sale of a Portfolio of Fashion Brands to Abdullah Al-Othaim Fashion in KSA in addition to Kazyon’s acquisition of Dukan in KSA. In addition، the firm also successfully concluded advisory for Talaat Moustafa Group Holding (TMG) on the placement through a strategic investment via a capital increase by ADQ and ADNEC Group for 40.5% in TMG Holding’s hospitality arm، ICON Group (ICON)، to acquire 51% in the portfolio of 7 Historical Hotels for a total consideration of US$800 million. Last year، the Firm closed a total of 28 transactions valued at USD 7.6bn between ECM، DCM، and M&A deals. In 2023، it successfully concluded the successful IPO of ADES Holding Company (ADES) on the Saudi Exchange (Tadawul)، as well as Lumi Rental Company’s IPO on the Saudi Exchange (Tadawul)، it also successfully concluded the landmark IPOs for ADNOC L&S and ADNOC Gas Plc on the Abu Dhabi Securities Exchange (ADX). Additionally، EFG Hermes facilitated the listing of OQ Gas Networks on the MSX – the Largest IPO in Oman’s History، Abraj Energy Services on the Muscat Stock Exchange (MSX)، as well as the IPO of Al Ansari Financial Services PJSC on the Dubai Financial Market (DFM).

About EFG Holding

EFG Holding (EGX: HRHO.CA – LSE: EFGD) is a trailblazing financial institution that boasts a remarkable 40-year legacy of success in 9 countries spanning 3 continents. Operating within three distinct verticals — the Investment Bank (EFG Hermes)، Non-Bank Financial Institutions (NBFI) (EFG Finance)، and Commercial Bank (aiBANK) — the company provides a comprehensive range of groundbreaking financial products and services tailored to meet the needs of a diverse clientele، including individual clients and businesses of all sizes.

 

EFG Hermes، the leading investment bank in the Middle East and North Africa (MENA)، offers an extensive array of financial services، encompassing advisory، asset management، securities brokerage، research، and private equity. In its domestic market، EFG Holding serves as a universal bank، with EFG Finance emerging as the fastest-growing NBFI platform، comprising Tanmeyah، a small and micro finance player، EFG Corp-Solutions، which provides leasing and factoring services، Valu، a versatile financial technology powerhouse، PayTabs Egypt، a digital payment platform، as well as Bedaya for mortgage finance and Kaf for insurance. Furthermore، the company delivers commercial banking solutions through aiBANK، a leading provider of integrated retail، corporate، and Islamic banking products in Egypt. 

المصدر: بوابة الفجر

كلمات دلالية: EFG Holding advisory on

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Al-Shalfi: Houthi Escalation Is a Negotiating Tactic, Not a Move Toward War

Journalist Ahmed Al-Shalfi has affirmed that the latest Houthi escalation against Saudi Arabia is more indicative of a negotiating pressure tool than genuine preparation for an all-out war. His comments come amid what he described as “confirmed” reports of ongoing talks between Houthi representatives and Saudi officials aimed at reaching a comprehensive political solution to the Yemeni crisis.

 

Speaking to Arabi21, Al-Shalfi said the “recent threats issued by the Houthi group against the Kingdom of Saudi Arabia are notable both in timing and intensity and were far from spontaneous. They were made across all levels of the group — from its leader to political and media officials, down to field commanders — reflecting a coordinated and deliberate decision to raise the ceiling of rhetoric toward Riyadh.”

 

He noted that this escalation became more apparent following a statement issued Saturday by the Houthi-run Ministry of Interior announcing the discovery of an alleged “intelligence cell run by the United States, Israel, and Saudi Arabia,” which the group claimed was operating from within Saudi territory.

 

According to Al-Shalfi, the statement clearly suggests that the level of dialogue between the Houthis and the Kingdom “may have stalled,” pushing the group from subtle messaging to direct accusations — a shift that indicates “unprecedented tension” in the ongoing communication channels between the two sides.

 

He added that Houthi-affiliated media have recently resumed publishing reports of artillery shelling targeting border areas in Saada governorate, describing these incidents as “Saudi aggression.” He pointed out that such rhetoric had largely disappeared over the past two years, and its return in this manner signals “a real crisis in the trajectory of understandings with Riyadh, as well as an attempt to revive the narrative of external threat to mobilize internal support and redirect public opinion.”

 

Al-Shalfi continued: “What is striking is that all of this coincides with confirmed reports of talks between Houthi representatives and Saudi Arabia that appear to have made no tangible progress — particularly as the Houthis insist on returning to the roadmap agreed upon by Yemeni parties and Saudi Arabia before the Gaza war. That roadmap is no longer acceptable to the United States or influential regional actors, as it granted the Houthis broad political and economic concessions.”

 

He explained: “From this perspective, the Houthi escalation — including the intelligence cell statement and the limited border-level tensions — is better understood as a negotiating pressure tactic rather than preparation for a full-scale war.” He noted that the group, by nature, is “adventurous and non-hesitant,” and may undertake field actions to demonstrate seriousness, improve its negotiating position, or secure gains.

 

However, he stressed that “today’s reality is entirely different from what it was two years ago. The Houthis are now in a phase of hesitation after suffering losses from American and Israeli strikes and the killing of several of their political and military leaders, in addition to the weakening of Iran’s regional axis following the Gaza war.”

 

Al-Shalfi concluded that the Houthi escalation “is likely to remain confined to rhetoric, accusations, and limited clashes without developing into a broader confrontation,” noting that the group “understands that any full-scale war at this moment could open a front it is not prepared to withstand.”


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  • Al-Shalfi: Houthi Escalation Is a Negotiating Tactic, Not a Move Toward War